56% of the value of sales of electric vehicles is and will remain in East Asia and cars only account for about half of the value of the electric vehicle business worldwide. It is therefore important to look at the big picture and, in particular, the latest ten year forecasts for EV activity in East Asia. Uniquely this report provides that information. Entirely researched in 2010 and regularly updated, the report draws many valuable conclusions including some that are summarised below.

China buys over 90% of the e-bikes in the world and Japan buys the most hybrid cars. Indeed the best selling electric car in the world, the Toyota Prius, sells in Japan at twice the volume taken by the whole of the USA. All this will have changed by 2022 because China will have installed adequate charging infrastructure for pure electric and plug in hybrid cars by then and they will be more affordable. In 2022, sales of electric cars in China will have a much larger market value than the huge and growing sales of e-bikes in China. It is fortunate that the takeoff in sales of electric cars is delayed in China by lack of infrastructure and shortage of affordable electric cars with acceptable range. If Chinese people purchased a large number of plug in electric cars over the next five years it would significantly increase global warming because today, most of the power stations in China are inefficient and coal fired.

This report includes:
Forecasts of EV numbers, unit value and total market value 2012-2022 by vehicle type (Heavy Industrial, Light Industrial/ Commercial, Two Wheel, Mobility for Disabled, Golf Car, Car, Military, Marine, Other)
Forecasts of EV numbers and total market value 2012-2022 by country in East Asia
Detailed analysis of work in China, India, Japan, Singapore, South Korea, Taiwan, Thailand.

This report is for those anywhere in the EV value chain including component suppliers. It is essential reading for those in allied activity such as government regulation and support, investment and research. Even those not wishing to participate in the East Asian market will value this report because it assesses current best practice, strategy and future competition.

This essential report is full of analysis presented in tables and figures for easy assimilation. Which East Asian countries lead in which types of vehicle? Which East Asian countries file the most EV patents? How are the governments involved and what are the reasons for success and failure? Which are the most promising suppliers and what is their global strategy? Which technologies are winning? What is the scope to expand component supplies and vehicle manufacture into EVs for land, sea and air? It is all here, with a useful glossary for those unfamiliar with the jargon. This is the only up to date reference book on the largest market and production location for electric vehicles - East Asia. It comes with one hour of free consultancy to fill in any extra information you may require.

1. EXECUTIVE SUMMARY AND CONCLUSIONS
1.1. Shrewd participants look beyond cars
1.2. Global reach and innovation
1.3. Forecasts
1.4. Regional market trends across the world
1.5. Regional differences within East Asia
1.6. Value of EV market by country in East Asia
1.7. East Asian market by country
1.8. Important market factors by country
1.9. Numbers of manufacturers
1.10. Profits
1.11. Intellectual property in East Asia
1.12. East Asia strengths in manufacture

List of Tables

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List of Figures

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