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Mintel Market Research Reports

Mintel is an independent award-winning provider of world-leading market intelligence, delivering robust information, analysis and critical recommendations. Mintel's trusted portfolio of proprietary industry solutions and products has been supporting high profile clients in key sectors such as FMCG, financial services, media, retail, leisure and education for 40 years.

With an expanding global presence, our worldwide office locations include London, Chicago, New York, Shanghai, Tokyo and Sydney.

List of reports from Mintel

Displaying 1 to 30 (of 172 records)
Body Care - US - June 2013
Jun 2013  
While the body care category has been struggling, shifting consumer’s focus from price and promotional incentives to improved functionality and value-added benefits should help put the category on a growth track.
$3995
Oral Healthcare - UK - June 2013
Jun 2013  
Appearance, health and hygiene remain the most important drivers in this category, with older people more focused on health and hygiene and younger people more focused on appearance. With the growth of the oldest and youngest demographics predicted, this offers opportunities for more tailored product offerings. Own-label remains competitive in this market; however, branded products should...
$2834
Vitamins and health products - China - June 2013
Jun 2013  
China vitamins, minerals and dietary supplements market in the last five years has achieved solid growth. According to Mintel research in the 2007-2012 years, China's total sales of vitamins and minerals market compound annual growth rate (CAGR) reached 13.7%, from 11.36 billion yuan in 2007 to grow to $ 19 billion in 2011 yuan, in 2012 is expected to reach 21.55 billion yuan. National...
$3990
Household Cleaning Equipment - UK - June 2013
Jun 2013  
Encouraging people to trade up is the biggest challenge facing the household cleaning equipment market, as most people see these products as staple, need-driven purchases that they do not want to pay more than they have to for. Brands need to encourage consumers to shift some of their focus away from ‘lowest price’ to looking for better value in terms of longer-lasting...
$2834
Carbonated Soft Drinks - US - June 2013
Jun 2013  
Carbonated soft drink manufacturers are faced with a challenging marketplace in which they are battling not only to retain current users who are being encouraged to make healthy choices, but also to regain consumers who have already sought out alternatives. Companies are hedging bets on multiple packaging sizes, flavor innovations, and reduced-calorie formats to give consumers the variety...
$3995
Sewerage (Industrial Report) - UK - May 2013
Jun 2013  
This report will give you fast, easy access to robust information from analysis and critical recommendations – so you can make the right decisions, at the right time. It will challenge routine thinking by providing you with fresh, new perspectives that energize your thought process. Using primary research and multiple secondary data sources only a Mintel report will provide...
$1329
DIY Retailing - Germany - May 2013
Jun 2013  
Households faced with the addition of new subsidies on their energy bills provide a market for DIY retailers to tap. Energy-saving products and services, such as home insulation, smart meters and energy-saving advice, can be bundled and marketed by DIY retailers. This report series covers the 19 leading economies of Europe. In total these countries account for around 95% of all...
$1062
Asians and Dining Out - US - May 2013
Jun 2013  
Asians enjoy dining out and they have more money to spend at restaurants as compared to the average consumer, and yet many segments of the industry are not fully benefiting from this potential. Asians are family-centric and are healthier eaters with adventuresome tastes and there is much that restaurant operators and marketers can do to better speak to their habits and desires....
$3296
Department Store Retailing - UK - May 2013
Jun 2013  
Three fifths of shoppers enjoy looking around a department store, even if they are not planning to make a purchase. There is potential for retailers to use the latest technology to capitalise on dwell time and persuade consumers to buy using techniques such as personalised real-time special offers. Some questions answered in this report include: How are consumers...
$2287
Cakes and Cake Bars - UK - May 2013
Jun 2013  
Around one in four users would like to see more individual portions of cakes, suggesting the market could tap more effectively into the popular impulse occasions through single packs and greater visibility in impulse channel and aisles, effectively leveraged by cereal bars and breakfast biscuits. Some questions answered in this report include: What can cakes and...
$2287
Canadian Lifestage Marketing in Financial Services - US - May 2013
Jun 2013  
    Mintel Reports deliver thorough market analysis while unraveling the complexities of consumer behavior. Intricate issues are examined with clarity, revealing marketing opportunities and weaknesses. Insightful and accurate information keeps you in touch with specific market landscapes as well as larger social trends. An adaptable online interface makes it easy to find, share...
$3995
Sports Betting - UK - May 2013
May 2013  
Headroom in the comparatively youthful online and mobile segments, supplemented by continuing relocation of betting shops to more advantageous locations, is creating potential for sustained growth in sports betting market size. However a number of key issues exist for the industry to address over the short and medium term. Some questions answered in this report include:...
$2249
Attitudes towards Cosmetic Surgery - UK - May 2013
May 2013  
The ageing population in the UK bodes well for the growth in the surgical and non-surgical cosmetic procedures market. However, the industry would do well to step up their efforts towards a commonly accepted set of standards to reassure potential customers that they are in safe hands. Some questions answered in this report include: What impact will the ageing UK...
$2249
Pub Catering - UK - May 2013
May 2013  
Whilst increasing the ‘experiential’ element will help create a buzz around the dining/leisure occasion, operators should also be concentrating on improving engagement rates with consumers’ pre-/post-visit in order to increase the likelihood of turning diners into ‘brand ambassadors given the weight diners put on personal recommendation in venue choice....
$2249
Equity Release - UK - May 2013
May 2013  
Regulation will provide challenges for the equity release market. However, there is cause for optimism, with demographic changes, a lack of pension provision and high levels of home ownership likely to guarantee the industry’s future. Some questions answered in this report include: Will retirees be able to afford a comfortable retirement in the future? How will...
$2249
Feminine Hygiene and Sanitary Protection Products - US - May 2013
May 2013  
The feminine hygiene and sanitary protection products market is up against several challenges, including private label brands and other new product innovations. Brands that continue to innovate and offer line extensions, as well as build a relationship with users, will be most successful. Some questions answered in this report include: How can name brands...
$3172
Sanitary Protection and Feminine Hygiene Products - UK - May 2013
May 2013  
With an ageing population, the market could cater better for women who are leaving the sanitary protection market but entering the adult incontinence market. Closing the gap between pre- and post-menopause could come in the form of product ranges targeted to specific needs of this time in a woman’s life. On the other end, the younger demographics, who are influenced by...
$2250
Facial Skincare - UK - May 2013
May 2013  
Facial care remains an integral part of beauty and grooming routines. However in a results-driven category, consumers are very demanding of their facial skincare products and brands tread a fine line between igniting interest and the ability to deliver on promises. Some questions answered in this report include: How will an ageing population affect the facial skincare...
$2250
DIY Retailing - UK - May 2013
May 2013  
Retailers such as B&Q and Homebase are established authorities in DIY – and they need to capitalise on this to deliver online advice, knowhow and service that pureplays such as Amazon cannot. Some questions answered in this report include: Are there growth categories? Why the downsizing? Are small stores challenging the big boys? How can...
$2250
Mobile Advertising - US - May 2013
May 2013  
The amount of real estate available for mobile ads, including apps, websites, games, mobile search, mobile social networking, and streaming audio and video, is enormous. With $3.4 billion in spending in 2012, marketers are staking positions in these new ad formats, but the most basic question regarding ad placement is still under discussion: does mobile advance sales, brand equity, both,...
$3173
Income Protection - UK - May 2013
May 2013  
Consumers lack a thorough understanding of what income protection products offer, which is hampering growth in the market. Insurers need to simplify their product and work together in order to identify ways of educating people about income protection. They also need to rebuild trust that has been damaged as a result of the PPI scandal and a lack of transparency. Some questions...
$2250
Holiday Property - UK - May 2013
May 2013  
One of the most common deterrents to buying a holiday home is the concern over lack of holiday variety - having to visit the same place all the time. The key is to persuade potential buyers of the virtues of trading variety for depth: the benefits of developing roots in a place they love and of finding the authentic experience of another landscape and culture that many of today’s...
$2250
Prepared Meals - UK - May 2013
May 2013  
According to exclusive research for this report, two fifths of ready meal users do not plan to change their purchasing habits in the wake of the horse meat adulteration scandal. For the frozen ready meals segment, however, there has been a marked effect for implicated brands, while one in ten ready meal buyers plan to avoid frozen ready meals as a result. More pertinently for the...
$2250
Facial Skincare - US - May 2013
May 2013  
The sheer number of facial skincare products, claims, and benefits can create confusion for consumers when shopping the category, potentially deterring them from trying new products. Innovative retailing and marketing strategies to help consumers better navigate this overwhelming category may offer a fresh approach to facial skincare. Some questions answered in this report...
$3172
Weddings - US - May 2013
May 2013  
While the wedding market has returned to modest growth, a smaller share of the population is choosing marriage and more opting to cohabitate without commitment instead. Industry players will need to look beyond the traditional parameters of weddings to attract marriage holdouts. Other avenues for market growth include answering other pressing issues—namely, alleviating stress...
$3172
Oral Care - US - May 2013
May 2013  
The oral care market can expect to see growth in the coming years due to consumers’ regular usage of these products along with a lack of competitive alternatives. However, this market does have some issues it will need to address. In some segments, private label offerings are slowly starting to grab market share from branded offerings; toothbrush sales have been stagnant for several...
$3172
Household Polish and Specialist Cleaners - UK - May 2013
May 2013  
Opportunities exist for premium products that offer longer-lasting results. This includes products that leave a coating on surfaces to help slow the build-up of dirt, grease or dust as well as for carpet/upholstery cleaners that offer longer-lasting freshening. Making people feel that the benefits of cleaning will last for longer than a few days could actually encourage more people to buy...
$2250
The Arts and Crafts Consumer - US - May 2013
May 2013  
The arts and crafts industry has room to grow in the U.S. To increase involvement, marketers must appeal to more consumers by positioning handmade items as conducive to financial, personal, and social gain. The most likely artists and crafters are those who can either save or make money by making handmade goods, and bond with children and other family members or friends. ...
$3172
Consumers and Financial Advice - UK - May 2013
May 2013  
Consumers see online channels as a starting point for financial advice, but believe that online services lack the professionalism, expertise or authority associated with IFAs or bank-based advice services. Some questions answered in this report include: Does the ‘independent advice’ label matter post-RDR? Are consumers willing to pay for financial...
$2824
Pub Visiting - UK - May 2013
May 2013  
With closures slowing, the now-streamlined pub industry is better placed to take control of its own fortunes and focus on its strengths rather than looking for people to blame for its recent problems. Some questions answered in this report include: What impact will the 2013 budget changes have on pubs? Could pub closures be a blessing in disguise? How can...
$2250
 
Displaying 1 to 30 (of 172 records)