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From technical trends reports to conducting end user surveys, SBD has over 15 years of experience of providing strategic advice, insight and expertise to the automotive and associated industries globally. At SBD, we help vehicle manufacturers and their suppliers bridge that gap between system design and actual market needs. Our diverse team of experts understand global market and technical...

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From technical trends reports to conducting end user surveys, SBD has over 15 years of experience of providing strategic advice, insight and expertise to the automotive and associated industries globally. At SBD, we help vehicle manufacturers and their suppliers bridge that gap between system design and actual market needs. Our diverse team of experts understand global market and technical requirements and how to plan cost-effective systems for the future that customers value and are willing to pay for.

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  • Cautious to Converted - A Survey of Existing and Potential Smart Key Customers in EU

    May 2013

    By SBD

    Machines

    0 Pages

    Product Description Smart key systems may have been available in Europe since 1999, but customer awareness and fitment rates have started to rise more rapidly since 2010. This gives OEM's an opportunity to retain and attract new customers but only if they understand customers perceptions and needs for smart key systems. SBD's European End-Customer Survey aims to help...

    USD 3689View Report
  • Connected Car Guide- Automotive Speech Technology

    May 2012

    By SBD

    Legal Services

    79 Pages

    SBD’s latest guide offers a clear explanation of the problems in voice recognition and the solution. This includes a technical review of automotive speech systems, covering both the current state-of the-art and likely future trends. The analysis covers Automatic Speech Recognition (ASR) and Text To Speech (TTS) systems.

    USD 2029View Report
  • Linking ADAS to the Infrastructure - Emergence of V2X

    Feb 2012

    By SBD

    Construction

    16 Pages

    This report, part of the SBD Safe Car Insight package, recommends the use of alternative deployment strategies to break through the potential logjam that threatens the success of Vehicle-to-Vehicle (V2V) and Vehicle-toInfrastructure (V2I) services.

    USD 1014View Report
  • Opportunities for ADAS in China

    Feb 2012

    By SBD

    Legal Services

    19 Pages

    This study identifies China-specific strategies, including the different types of ADAS that should be offered, different HMIs needed for Chinese drivers, and different marketing of ADAS by vehicle manufacturers

    USD 1014View Report
  • Brazil Car Theft and Insurance

    Jan 2012

    By SBD

    Insurance

    37 Pages

    Brazil has one of the highest theft rates in the world. Due to the high levels of theft, car insurance that provides theft coverage can be very expensive and is a significant cost of ownership consideration for Brazilians. However, sales of new passenger cars in Brazil show no signs of slowing. New car sales have increased year on year since 2002 and are at almost twice the level they...

    USD 2705View Report
  • Smartphone Integration (Report & Database)

    Dec 2011

    By SBD

    ICT

    0 Pages

    The role of smartphones extends beyond in-car use to applications such as intelligent pre-trip route planning and last mile pedestrian navigation. A number of OEMs are investigating options to enable a seamless experience for customers between their connected world outside the car and the in-car environment. With a wide range of solutions being developed in the automotive industry...

    USD 2029View Report
  • Global analysis of traffic data collection and delivery (including a database)

    Dec 2011

    By SBD

    ICT

    215 Pages

    Detailed analysis of 200 traffic information services from 60 service providers across 55 countries Selecting a traffic information provider for each of the markets worldwide is a challenge. A clear view of the service providers active in each country along with details about their geographic coverage, encryption and delivery channels is needed to make this decision. SBD provides...

    USD 3381View Report
  • Thailand Car Theft and Insurance

    Dec 2011

    By SBD

    Insurance

    32 Pages

    A Comprehensive Guide to the Introduction of Insurance Group Rating and Parts Accreditation in Thailand... Thailand is one of the few markets unaffected by the global recession and domestic sales for passenger cars, pick-ups and LCVs are set to grow by about 10% in 2012. However, the Thai insurance industry has been experiencing rising costs which are being driven up by the size...

    USD 2705View Report
  • The impact of changing M2M Telecom strategies on the connected car

    Dec 2011

    By SBD

    Telecommunications

    0 Pages

    Embedded SIMs within cars to reach market saturation by 2025 ... Vehicle manufacturers are today faced with a large number of options for enabling connected cars, and must balance often conflicting factors. SBD’s latest report The impact of changing M2M strategies on the Connected Car clarifies the different solutions for enabling connected car services and their adoption...

    USD 2029View Report
  • Database of ADAS systems availability and features - Who is offering what?

    Dec 2011

    By SBD

    Manufacturing

    0 Pages

    A comprehensive ADAS database covering 750 models from China, Europe & the USA - SBD presents an easy-to-manage list of ADAS systems offered by each manufacturer on all of their models together with the cost, supplier and system functionality across 3 key regions. SBD’s ADAS database helps you understand: Which ADAS technologies are becoming mainstream...

    USD 2705View Report
  • SBD Safe Car Guide - Analysing the leading systems

    Nov 2011

    By SBD

    Legal Services

    99 Pages

    SBD’s Safe Car Guide ~ ADAS Technology edition provides a summary of trends in Advanced Driver Assistance Systems (ADAS) availability in the European market, together with a detailed analysis showing how two leading vehicle manufacturers have implemented ADAS in their current high-end models. This guide covers the ADAS functions, specification and system integration within the...

    USD 2705View Report
  • Vehicle Identification for Theft Prevention

    Nov 2011

    By SBD

    Machines

    43 Pages

    Make an Informed Global Strategy with this Incisive Report ... Vehicle manufacturers are faced with a challenge - what level of vehicle identification to offer in order to meet varied global legislation and insurance requirements, without incurring cost and often in the absence of clear customer benefits. To make the right decision, manufacturers will have to consider the...

    USD 2705View Report
  • A review of current and future connected business models

    Oct 2011

    By SBD

    Legal Services

    32 Pages

    Traditional business models have proved inadequate in encouraging widespread adoption of connected services. But will the rapid evolution of web-based services enable new models that can meet consumer expectations and be commercially viable? SBD’s latest report analyses these new generation of business models and examines which are likely to succeed and which ones aren't ....

    USD 2029View Report
  • Navigation Trends in China

    Oct 2011

    By SBD

    Machines

    84 Pages

    According to a survey of over 100 key industry stakeholders, whilst almost 80% of companies are optimistic about the overall growth of the navigation market, fewer than half are optimistic about their ability to profit from this growth. SBD estimates that by 2015, 115 million navigation units will be shipped per year in China. This will make China the largest navigation market...

    USD 2029View Report
  • Connected Car Guide - Display Devices

    Sep 2011

    By SBD

    Legal Services

    53 Pages

    As consumers’ fascination with high resolution screens spills into automobiles, choosing the right in-car display can give your product a competitive edge. Not only are the number of displays in vehicles set to increase, but new display technologies will facilitate improved integration within the vehicle and allow interior stylists to present a novel, high-tech image to the end...

    USD 2029View Report
  • Connected Car Guide - Government Edition

    Sep 2011

    By SBD

    Legal Services

    172 Pages

    The ultimate guide to leveraging government legislation to your advantage As in-car telematics and navigation continue to move into the mainstream, vehicle manufacturers and their partners are increasingly encountering government legislation and licensing requirements. With policies and licensing guidelines varying across countries, a single authoritative source of information...

    USD 2705View Report
  • Can Thieves Control My Car?

    Sep 2011

    By SBD

    Machines

    41 Pages

    Is hacking vehicle electronic systems a potential method of stealing a car? This study explores the potential for thieves to use computer hacking techniques to gain access to vehicle systems. SBD examines the future of vehicle architecture and communications to identify the potential threats of hacking a vehicle through various wired and wireless connections. Hacking is major...

    USD 2705View Report
  • A deployment roadmap for Connected Electric Vehicles

    Aug 2011

    By SBD

    Utilities

    43 Pages

    A comprehensive analysis of the connected Electric Vehicle value chain in China, the USA and Western Europe - market trends, major players and future outlook As vehicle manufacturers ramp up their line-up of Electric Vehicles (EVs), there is a growing focus on the need for connectivity between EVs, customers, charging infrastructure and utility companies. However the connected EV...

    USD 2029View Report
  • Increasing Security in Left Hand Drive Europe

    Aug 2011

    By SBD

    Machines

    41 Pages

    63 car models, 13 security features, 5 leading European markets - one comprehensive report from SBD to help set your security fitment strategy With security fitment on the rise in Europe can you afford to ignore the impact on your strategy? SBD’s latest report analyses and compares security fitment across the five largest European passenger car markets: France, Germany,...

    USD 2705View Report
  • Connected Cars Global End User Survey (Service & Payment preferences)

    Aug 2011

    By SBD

    Machines

    177 Pages

    Latest global survey reveals demand for flexible pricing policy ... The key to a successful connected services strategy is to understand country specific consumer needs and willingness to pay. SBD realise that as a busy professional you need a single source of accurate and concise answers to decide your connected services strategy. SBD’s new report titled...

    USD 6762View Report
  • The future of Broadcast and Internet radio in the car

    Jul 2011

    By SBD

    Machines

    40 Pages

    A comprehensive analysis of the radio industry in Europe and the USA - market trends, major players, consumer needs, changing technology and future outlook Did you know that 45% of listeners in the USA rely on their smart phones to access Internet radio and that the German government is expected to vote on a new law that would mandate that all radios sold from 2015 be capable of...

    USD 2029View Report
  • Who will win the race to become China's leading telematics service provider

    Jul 2011

    By SBD

    Machines

    37 Pages

    Choose your perfect telematics partner in China with this comprehensive guide... Around 20 vehicle manufacturers are either launching or planning OE telematics services in China over the next 3 years, addressing a growing consumer demand for connectivity. However, in doing so, vehicle manufacturers in China also face significant financial and strategic challenges in deciding...

    USD 2029View Report
  • Using the driver's data plan for telematics: Is it viable or not?

    Jul 2011

    By SBD

    Machines

    37 Pages

    At least 24 connectivity solutions will be launched in China, Europe and USA by 2014 that rely on the use of the driver's SIM card ... As vehicle manufacturers struggle to cover the communication costs of connected services, utilising the customer's mobile phone data plan has emerged as an attractive alternative. However, there are still unanswered questions about compatibility...

    USD 2029View Report
  • Immobiliser Adoption Across World Markets

    Jun 2011

    By SBD

    Machines

    66 Pages

    From Germany to Japan — gain a global view of legislative, insurance requirements and fitment trends of immobilisers Immobilisers have proved to be an invaluable tool in the fight against vehicle theft. However there remains some confusion in understanding country specific immobilisation mandates and insurance requirements and in choosing the type of immobiliser best...

    USD 2705View Report
  • Walkaway Locking - Convenience vs Security

    May 2011

    By SBD

    ICT

    23 Pages

    Unlocking the potential of Walk Away Locking in Europe — a comprehensive analysis of market adoption, technology challenges and future outlook Walk Away Locking (WAL) as a function of smart key systems, is currently the pinnacle of convenience for passenger cars. In an exclusive report, SBD reveal that over 75% of European customers interviewed wanted their smart key system...

    USD 2705View Report